Elexa By Trojan
Sure, a lot of advertising targeted to women hasn't come too far from the mom-and-daughter-walking-on-the-beach douche commercial territory. But I've enjoyed bringing plenty of my own "freshness" to the cause by writing in a real, relatable (and always sassy!) voice for several big lady-brands—including Trojan's line of female-friendly condoms. This lively tone extends well into unique promotional tactics, too. Rubbers with your rutabagas, anyone?
Psst... Click an image to see it big! 
